Businesses are moving to interact with their customers in real time on platforms they access daily. WhatsApp is a massive platform with 2 billion users around the world. The greater dependence on clients through messaging apps has shown the need for CRM platforms to integrate easily with services like WhatsApp. CRM vendors are introducing solutions to integrate with WhatsApp as a result in order to fill communication gaps, increase the speed of responses, and ease the process of managing customer relationships. In this blog, we will discuss the concept of WhatsApp CRM ‘integration ’, the necessity, how it works and which sectors it supports. Understanding WhatsApp CRM Integration Integration of WhatsApp Business directly into the CRM solution gives businesses the ability to do both on a singular platform. Sales, support, and marketing departments with this integration can deal with customer interactions, send notifications, and track engagement without t...
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